Yoga Business Essentials – Know Your Who What Why

When I teach about building a yoga business or a yoga teaching practice, there are 3 essentials building blocks that I like to begin with:

Who, what, and why

Who are you as a teacher? Your Training, experience, education. The yoga philosophy that informs your teaching.

What do you teach? The style or lineage, the kind of classes you’ll offer – accessible or alignment focused or dynamic or restorative

Why do you teach? What is your purpose and passion – what drives you to teach, to practice, to continue your development

These three things can help you build your teaching practice with clarity, help you focus your teaching and your message, and perhaps help you to not get side-tracked or distracted by what others are doing, because you have clarity about your own direction.

I hope that helps

Join ERYT-500 and Senior Yoga Educator Heather Agnew for more discussions about teaching yoga.

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